Health Care Reform
Client
Insperity
Agent
Tigerspike
Date
2014
Designer
Nayong Park
Insperity provides an array of human resources and business solutions designed to help improve business performance. Insperity wanted to reach small business owners with valuable content related to healthcare reform in an effort to promote the company brand and position Insperity as a trusted resource. So,our creative goal was designing an online assessment tool, across desktop and tablet, to help businesses prepare for the implementation of Health Care Reform(HCR). The tool consists of a short series of questions designed to identify potential HCR related challenges a business might face. Answers to these questions are then used to generate detail analysis that details potential concerns, and offers actionable guidance on how to respond.
Illustration design process by survey questions
This survey tool has multiple pathes according to user answers on questions. So, our creative team needed to understand about the question flows and related illustrations. We made a question tree on the wall to understand how the user flow connected, and planed what illustration will demonstrate for each question.
Design process structure
Illustrations
One question type with opened Glossary
Two questions type
Three questions type
Additional information Popup about question
Interactive bar graph type
Tab button type
Confirmation page
